“Research activities […] that cut across intellectual traditions produce
the most innovative ideas.”

Through my company and research website, MyNetResearch.com, we are afforded an excellent opportunity to see research conducted on our ’social’ networking platform. The synergies and innovation that arise certainly embody the thought that the network (the whole) is more than the sum of its parts.

When you find researchers from every conceivable specialization collaborating, you come up with the most interesting innovations. Modeling these ‘network effects’ will provide operations management folks and social scientists with fertile ground for much productive research in the future.